A tongue in cheek piece by Greg Gray which puts a twist on KGC’s finger lickin good chicken
The story of a shameless trickster has been darkening the doorways of KFCs across South Africa. Word spread far and wide on social media that someone was visiting KFC restaurants posing as a quality assurance inspector and, while the truth of this assertion has not been confirmed, it does demonstrate the extraordinary lengths people will go to for the irresistible finger-licking-good-taste of the world’s most famous chicken.
Inspired by this viral report of a KFC-obsessed imposter, KFC and its advertising agency, Ogilvy South Africa, cleverly tapped into popular culture to launch a new brand film ‘Anything for the Taste’.
“This is such an entertaining story – made even more so by the fact that it’s true (sort of) – and presents a great opportunity to capture the audience’s imagination with the passion and dedication that KFC inspires”
- Greg Gray, director, Romance Films
I wonder how do people get a hold of all these interesting stories. To me, its such a good piece of work that would easier branch out to soo many extensions.